/* ==========================================================================
   SalesSignalIQ — shared stylesheet
   Brand tokens + self-hosted fonts + bespoke depth / motion system.
   No hard-coded hex in markup — everything flows from the variables below.
   ========================================================================== */

/* ----------  Self-hosted fonts (no runtime CDN)  ---------- */
@font-face {
  font-family: "Clash Display";
  src: url("fonts/ClashDisplay-Semibold.woff2") format("woff2");
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: "Clash Display";
  src: url("fonts/ClashDisplay-Bold.woff2") format("woff2");
  font-weight: 700;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: "General Sans";
  src: url("fonts/GeneralSans-Regular.woff2") format("woff2");
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: "General Sans";
  src: url("fonts/GeneralSans-Medium.woff2") format("woff2");
  font-weight: 500;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: "General Sans";
  src: url("fonts/GeneralSans-Semibold.woff2") format("woff2");
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}

/* ----------  Design tokens  ---------- */
:root {
  /* brand violets (from logo + guideline) */
  --violet-900: #2c1b6e;
  --violet-700: #4f2bd9;
  --violet:     #6d4aff;   /* core accent */
  --violet-500: #7c5cff;   /* bright */
  --lavender:   #a99eff;
  --lilac:      #c9bef5;
  --ice:        #ebe7fb;

  /* ink + paper */
  --ink:        #0b0b12;   /* near-black, faint blue */
  --ink-2:      #14141f;
  --ink-soft:   #2a2a38;
  --paper:      #ffffff;
  --paper-2:    #f5f2fc;   /* faint lilac wash for alt sections */
  --paper-3:    #efeafb;
  --muted:      #66667a;   /* secondary text on light */
  --muted-dk:   #a6a3c4;   /* secondary text on dark */

  /* lines */
  --line:       rgba(11, 11, 18, 0.10);
  --line-soft:  rgba(11, 11, 18, 0.06);
  --line-dk:    rgba(255, 255, 255, 0.12);

  /* states */
  --success:    #2bb673;
  --warning:    #e8a33d;

  /* gradients */
  --grad-brand: linear-gradient(135deg, var(--violet-700) 0%, var(--violet-500) 45%, var(--lavender) 100%);
  --grad-soft:  linear-gradient(135deg, var(--lilac), var(--ice));
  --grad-ink:   linear-gradient(180deg, var(--ink) 0%, var(--ink-2) 100%);

  /* layered, color-tinted shadows (never flat) */
  --shadow-sm:  0 1px 2px rgba(11, 11, 18, 0.04), 0 2px 6px rgba(79, 43, 217, 0.05);
  --shadow-md:  0 4px 12px rgba(11, 11, 18, 0.06), 0 12px 32px rgba(79, 43, 217, 0.08);
  --shadow-lg:  0 8px 24px rgba(11, 11, 18, 0.08), 0 28px 64px rgba(79, 43, 217, 0.14);
  --shadow-glow:0 0 0 1px rgba(124, 92, 255, 0.25), 0 12px 40px rgba(109, 74, 255, 0.35);

  /* spacing rhythm */
  --container: 1200px;
  --gutter: clamp(1.25rem, 4vw, 2.5rem);
  --section-y: clamp(4.5rem, 9vw, 8rem);
  --radius: 18px;
  --radius-sm: 12px;
  --radius-lg: 28px;

  --ease-spring: cubic-bezier(0.22, 1, 0.36, 1);
}

/* ----------  Base  ---------- */
*,
*::before,
*::after { box-sizing: border-box; }

html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }

body {
  margin: 0;
  font-family: "General Sans", ui-sans-serif, system-ui, -apple-system, sans-serif;
  font-weight: 400;
  color: var(--ink);
  background: var(--paper);
  line-height: 1.7;
  letter-spacing: -0.01em;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
}

/* atmospheric paper: faint lilac mesh top, fixed grain overlay */
body::before {
  content: "";
  position: fixed;
  inset: 0;
  z-index: -2;
  background:
    radial-gradient(60rem 40rem at 85% -10%, rgba(169, 158, 255, 0.20), transparent 60%),
    radial-gradient(50rem 38rem at -5% 5%, rgba(201, 190, 245, 0.18), transparent 55%);
  pointer-events: none;
}
body::after {
  content: "";
  position: fixed;
  inset: 0;
  z-index: -1;
  pointer-events: none;
  opacity: 0.5;
  /* SVG fractal noise grain */
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.85' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='0.035'/%3E%3C/svg%3E");
}

h1, h2, h3, h4, .font-display {
  font-family: "Clash Display", "General Sans", sans-serif;
  font-weight: 600;
  letter-spacing: -0.03em;
  line-height: 1.02;
  margin: 0;
}

a { color: inherit; text-decoration: none; }
img, svg { display: block; max-width: 100%; }
button { font-family: inherit; cursor: pointer; }

::selection { background: var(--violet); color: #fff; }

:focus-visible {
  outline: 2px solid var(--violet);
  outline-offset: 3px;
  border-radius: 4px;
}

/* ----------  Layout primitives  ---------- */
.container {
  width: 100%;
  max-width: var(--container);
  margin-inline: auto;
  padding-inline: var(--gutter);
}
.container-wide { max-width: 1380px; }
.section { padding-block: var(--section-y); position: relative; }
section[id], [id].section { scroll-margin-top: 92px; }

/* eyebrow / kicker */
.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 0.5rem;
  font-size: 0.78rem;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--violet-700);
}
.eyebrow::before {
  content: "";
  width: 1.75rem;
  height: 1px;
  background: var(--violet);
  opacity: 0.6;
}
.eyebrow--center::before { display: none; }

.lede { color: var(--muted); font-size: clamp(1.05rem, 1.6vw, 1.3rem); }

.gradient-text {
  background: var(--grad-brand);
  -webkit-background-clip: text;
  background-clip: text;
  color: transparent;
}

/* ----------  Buttons  ---------- */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.55rem;
  font-weight: 600;
  font-size: 0.98rem;
  letter-spacing: -0.01em;
  padding: 0.95rem 1.5rem;
  border-radius: 999px;
  border: 1px solid transparent;
  transition: transform 0.4s var(--ease-spring),
              box-shadow 0.4s var(--ease-spring),
              background-color 0.3s ease, color 0.3s ease, border-color 0.3s ease;
  will-change: transform;
}
.btn:active { transform: translateY(1px) scale(0.99); }

.btn-primary {
  background: var(--grad-brand);
  color: #fff;
  box-shadow: var(--shadow-glow);
}
.btn-primary:hover {
  transform: translateY(-2px);
  box-shadow: 0 0 0 1px rgba(124, 92, 255, 0.4), 0 18px 48px rgba(109, 74, 255, 0.45);
}
.btn-ghost {
  background: transparent;
  color: var(--ink);
  border-color: var(--line);
}
.btn-ghost:hover { border-color: var(--violet); color: var(--violet-700); transform: translateY(-2px); }

.btn-ghost.on-dark { color: #fff; border-color: var(--line-dk); }
.btn-ghost.on-dark:hover { border-color: var(--lavender); color: var(--lavender); }

.btn-arrow svg { transition: transform 0.4s var(--ease-spring); }
.btn:hover .btn-arrow svg { transform: translateX(3px); }

/* ----------  Cards & surfaces  ---------- */
.card {
  background: var(--paper);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  box-shadow: var(--shadow-sm);
  transition: transform 0.5s var(--ease-spring), box-shadow 0.5s var(--ease-spring), border-color 0.3s ease;
}
.card-hover:hover {
  transform: translateY(-4px);
  box-shadow: var(--shadow-md);
  border-color: rgba(124, 92, 255, 0.35);
}

.chip {
  display: inline-flex;
  align-items: center;
  gap: 0.45rem;
  padding: 0.4rem 0.85rem;
  border-radius: 999px;
  border: 1px solid var(--line);
  background: var(--paper);
  font-size: 0.85rem;
  font-weight: 500;
  color: var(--ink-soft);
}

/* ----------  Dark sections  ---------- */
.band-dark {
  background: var(--grad-ink);
  color: #fff;
  position: relative;
  overflow: hidden;
}
.band-dark h1, .band-dark h2, .band-dark h3 { color: #fff; }
.band-dark .lede { color: var(--muted-dk); }
.band-dark .glow {
  position: absolute;
  border-radius: 50%;
  filter: blur(80px);
  opacity: 0.5;
  pointer-events: none;
}

/* ----------  Reveal-on-scroll  ---------- */
.reveal {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 0.8s var(--ease-spring), transform 0.8s var(--ease-spring);
  transition-delay: var(--reveal-delay, 0ms);
  will-change: transform, opacity;
}
.reveal.is-visible { opacity: 1; transform: none; }

/* ----------  Marquee (proof strip)  ---------- */
.marquee { overflow: hidden; -webkit-mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); mask-image: linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent); }
.marquee__track { display: flex; gap: 3.5rem; width: max-content; animation: marquee 38s linear infinite; }
.marquee:hover .marquee__track { animation-play-state: paused; }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ----------  Accordion  ---------- */
.accordion-item { border-top: 1px solid var(--line); }
.accordion-trigger {
  width: 100%;
  background: none;
  border: 0;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  padding: 1.5rem 0;
  text-align: left;
  font-family: "Clash Display", sans-serif;
  font-size: clamp(1.05rem, 2vw, 1.3rem);
  font-weight: 600;
  letter-spacing: -0.02em;
  color: var(--ink);
}
.accordion-icon { flex: none; transition: transform 0.4s var(--ease-spring); color: var(--violet-700); }
.accordion-trigger[aria-expanded="true"] .accordion-icon { transform: rotate(45deg); }
.accordion-panel {
  overflow: hidden;
  max-height: 0;
  transition: max-height 0.5s var(--ease-spring), opacity 0.4s ease;
  opacity: 0;
}
.accordion-panel > div { padding-bottom: 1.6rem; color: var(--muted); max-width: 62ch; }

/* ----------  Multi-step form  ---------- */
.form-step { display: none; }
.form-step.is-active { display: block; animation: stepIn 0.5s var(--ease-spring); }
@keyframes stepIn { from { opacity: 0; transform: translateX(16px); } to { opacity: 1; transform: none; } }

.field-label { display: block; font-weight: 600; font-size: 0.95rem; margin-bottom: 0.5rem; }
.field-input,
.field-textarea {
  width: 100%;
  padding: 0.9rem 1.05rem;
  border-radius: var(--radius-sm);
  border: 1px solid var(--line);
  background: var(--paper);
  font: inherit;
  color: var(--ink);
  transition: border-color 0.25s ease, box-shadow 0.25s ease;
}
.field-input:focus,
.field-textarea:focus {
  outline: none;
  border-color: var(--violet);
  box-shadow: 0 0 0 4px rgba(124, 92, 255, 0.15);
}
.field-error-msg { color: #d23b5b; font-size: 0.82rem; margin-top: 0.35rem; display: none; }
.field-input[aria-invalid="true"],
.field-textarea[aria-invalid="true"] { border-color: #d23b5b; }
.field-input[aria-invalid="true"] + .field-error-msg { display: block; }

/* selectable option cards */
.opt-card {
  display: flex;
  align-items: center;
  gap: 0.8rem;
  padding: 1rem 1.1rem;
  border: 1px solid var(--line);
  border-radius: var(--radius-sm);
  background: var(--paper);
  cursor: pointer;
  transition: border-color 0.25s ease, background-color 0.25s ease, transform 0.25s var(--ease-spring);
}
.opt-card:hover { transform: translateY(-2px); border-color: var(--lavender); }
.opt-card input { accent-color: var(--violet); width: 1.1rem; height: 1.1rem; }
.opt-card:has(input:checked) {
  border-color: var(--violet);
  background: linear-gradient(0deg, rgba(124, 92, 255, 0.06), rgba(124, 92, 255, 0.06));
  box-shadow: 0 0 0 1px var(--violet);
}

.progress-track { height: 4px; border-radius: 999px; background: var(--line); overflow: hidden; }
.progress-fill { height: 100%; background: var(--grad-brand); border-radius: 999px; transition: width 0.5s var(--ease-spring); }

/* ----------  Hero signal visual  ---------- */
.signal-line { stroke-dasharray: 6 8; animation: dash 2.4s linear infinite; }
@keyframes dash { to { stroke-dashoffset: -28; } }
.pulse-dot { animation: pulse 2.6s var(--ease-spring) infinite; transform-origin: center; }
@keyframes pulse { 0%,100% { opacity: 0.35; r: 4; } 50% { opacity: 1; r: 6; } }
.float-soft { animation: floatY 7s ease-in-out infinite; }
@keyframes floatY { 0%,100% { transform: translateY(0); } 50% { transform: translateY(-10px); } }

/* ----------  Process timeline  ---------- */
.timeline-rail { position: absolute; inset-inline-start: 0; inset-block: 0; width: 2px; background: linear-gradient(180deg, transparent, var(--lavender), transparent); }

/* ----------  Services "ways we help you grow" flow diagram  ---------- */
:root { --flow-line: rgba(109, 74, 255, 0.4); }

.grow-grid { display: grid; gap: 1.25rem; }
@media (min-width: 900px) { .grow-grid { grid-template-columns: 1fr 1fr; } }

.flow { display: flex; flex-direction: column; align-items: center; width: 100%; }
.flow-node {
  display: inline-flex; align-items: center; justify-content: center; gap: 0.4rem;
  padding: 0.55rem 0.9rem; border-radius: 11px;
  border: 1px solid var(--line); background: var(--paper); box-shadow: var(--shadow-sm);
  font-size: 0.82rem; font-weight: 500; color: var(--ink-soft); text-align: center; line-height: 1.2;
}
.flow-node--lg { font-weight: 600; padding: 0.65rem 1rem; font-size: 0.88rem; }
.flow-node--dark { background: var(--ink); color: #fff; border-color: transparent; box-shadow: var(--shadow-md); }
.flow-node svg { flex: none; }

.flow-conn { width: 0; height: 20px; border-left: 2px dotted var(--flow-line); }

.flow-row { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0.5rem; width: 100%; align-items: start; }
.flow-row .flow-node { width: 100%; padding-inline: 0.4rem; font-size: 0.7rem; }
.flow-col-mini { display: flex; flex-direction: column; align-items: center; }
.flow-col-mini > .flow-node { width: 100%; }

/* 1 → 3 branch (stem above provided by a .flow-conn; this draws the horizontal + drops) */
.flow-branch { position: relative; padding-top: 20px; width: 100%; }
.flow-branch::before {
  content: ""; position: absolute; top: 0; left: 16.66%; right: 16.66%;
  border-top: 2px dotted var(--flow-line);
}
.flow-branch > .flow-row > * { position: relative; }
.flow-branch > .flow-row > *::before {
  content: ""; position: absolute; top: -20px; left: 50%; height: 20px;
  border-left: 2px dotted var(--flow-line);
}

/* 3 → 1 merge (stem below provided by a following .flow-conn) */
.flow-merge { position: relative; padding-bottom: 20px; width: 100%; }
.flow-merge::after {
  content: ""; position: absolute; bottom: 0; left: 16.66%; right: 16.66%;
  border-top: 2px dotted var(--flow-line);
}
.flow-merge > .flow-row > * { position: relative; }
.flow-merge > .flow-row > *::after {
  content: ""; position: absolute; bottom: -20px; left: 50%; height: 20px;
  border-left: 2px dotted var(--flow-line);
}

.tier {
  display: inline-flex; align-items: center; justify-content: center; width: 100%;
  padding: 0.42rem 0.5rem; border-radius: 9px; font-size: 0.72rem; font-weight: 600; color: #fff;
}
.tier-1 { background: var(--lavender); }
.tier-2 { background: var(--violet); }
.tier-3 { background: var(--violet-700); }

/* real tool-logo icons under a node */
.flow-icons { display: flex; gap: 0.45rem; justify-content: center; flex-wrap: wrap; margin-top: 0.55rem; }
.flow-icon {
  width: 30px; height: 30px; border-radius: 8px; object-fit: contain;
  background: #fff; border: 1px solid var(--line); box-shadow: var(--shadow-sm);
  transition: transform 0.3s var(--ease-spring);
}
.flow-icon:hover { transform: translateY(-2px) scale(1.06); }

.flow-tools { display: flex; gap: 0.3rem; justify-content: center; flex-wrap: wrap; margin-top: 0.45rem; }
.flow-tool {
  font-size: 0.6rem; font-weight: 600; letter-spacing: 0.02em;
  padding: 0.14rem 0.45rem; border-radius: 6px;
  background: var(--paper-2); color: var(--muted); border: 1px solid var(--line-soft);
}

.flow-funnel .flow-node { min-width: 230px; }

/* ----------  "Run the numbers" funnel  ---------- */
.num-funnel { display: flex; flex-direction: column; gap: 0.75rem; align-items: stretch; }
@media (min-width: 880px) { .num-funnel { flex-direction: row; align-items: center; gap: 0.5rem; } }

.num-step {
  flex: 1; text-align: center; padding: 1.5rem 1.1rem;
  border: 1px solid var(--line-dk); border-radius: var(--radius);
  background: rgba(255, 255, 255, 0.03);
}
.num-step--hot { background: var(--grad-brand); border-color: transparent; box-shadow: var(--shadow-glow); }

.num-tag {
  display: inline-block; margin-top: 0.6rem; font-size: 0.7rem; font-weight: 600; letter-spacing: 0.03em;
  padding: 0.2rem 0.6rem; border-radius: 999px;
  background: rgba(255, 255, 255, 0.08); color: var(--lavender);
}
.num-step--hot .num-tag { background: rgba(255, 255, 255, 0.2); color: #fff; }

.num-arrow { color: var(--lavender); font-size: 1.6rem; line-height: 1; text-align: center; transform: rotate(90deg); }
@media (min-width: 880px) { .num-arrow { transform: none; } }

/* ----------  Footer  ---------- */
.footer-link { color: var(--muted-dk); transition: color 0.25s ease; }
.footer-link:hover { color: #fff; }

/* ----------  Nav  ---------- */
.site-nav {
  position: fixed;
  inset-block-start: 0;
  inset-inline: 0;
  z-index: 60;
  transition: background-color 0.4s ease, box-shadow 0.4s ease, backdrop-filter 0.4s ease, padding 0.4s ease;
  padding-block: 1.15rem;
}
.site-nav.is-scrolled {
  background: rgba(255, 255, 255, 0.78);
  backdrop-filter: saturate(180%) blur(16px);
  -webkit-backdrop-filter: saturate(180%) blur(16px);
  box-shadow: 0 1px 0 var(--line-soft), var(--shadow-sm);
  padding-block: 0.7rem;
}
.nav-link { position: relative; font-weight: 500; color: var(--ink-soft); transition: color 0.25s ease; }
.nav-link::after {
  content: "";
  position: absolute;
  left: 0; bottom: -4px;
  width: 100%; height: 2px;
  background: var(--violet);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.35s var(--ease-spring);
}
.nav-link:hover { color: var(--ink); }
.nav-link:hover::after { transform: scaleX(1); }

/* mobile menu */
.mobile-menu {
  position: fixed;
  inset: 0;
  z-index: 55;
  background: rgba(255, 255, 255, 0.97);
  backdrop-filter: blur(20px);
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: 0.5rem;
  padding: var(--gutter);
  transform: translateY(-100%);
  transition: transform 0.5s var(--ease-spring);
}
.mobile-menu.is-open { transform: none; }
.mobile-menu a { font-family: "Clash Display", sans-serif; font-size: 2rem; font-weight: 600; padding: 0.6rem 0; border-bottom: 1px solid var(--line); }

.hamburger span { display: block; width: 24px; height: 2px; background: var(--ink); border-radius: 2px; transition: transform 0.4s var(--ease-spring), opacity 0.3s ease; }
.hamburger.is-open span:nth-child(1) { transform: translateY(7px) rotate(45deg); }
.hamburger.is-open span:nth-child(2) { opacity: 0; }
.hamburger.is-open span:nth-child(3) { transform: translateY(-7px) rotate(-45deg); }

/* ----------  Misc decorative  ---------- */
.hairline { height: 1px; background: var(--line); border: 0; }
.dot-grid {
  background-image: radial-gradient(rgba(109, 74, 255, 0.22) 1px, transparent 1px);
  background-size: 22px 22px;
}

/* ----------  Reduced motion  ---------- */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: 0.001ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.001ms !important;
  }
  .reveal { opacity: 1; transform: none; }
}